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Terms of Service

Effective March 2026

1. Introduction and Acceptance of Terms

Welcome to AI Results First. These Terms of Service ("Terms") govern your use of our website at airesultsfirst.com and the services we provide. By engaging our services or using our website, you agree to be bound by these Terms.

If you do not agree with any part of these Terms, please do not use our website or services. We recommend reading these Terms in full before working with us.

2. About Us

AI Results First is a trading name of STORMBELT LTD, a company registered in England and Wales.

3. Our Services

We provide AI consultancy and automation services to small and medium-sized businesses. Our services include, but are not limited to:

  • AI automation — designing and implementing AI-powered systems to handle repetitive business tasks
  • AI agents — building intelligent agents that manage processes such as lead qualification, customer support, email triage, and data entry
  • Workflow automation — streamlining your existing processes using AI and integration tools
  • Consultancy — advising on where and how AI can deliver measurable improvements in your business

The exact scope of work for each engagement will be agreed in writing before we begin.

4. Our Results First Model

We operate on a Results First basis. This means:

  • There are no upfront fees for the design, build, or deployment of AI agents and automations.
  • We invest our time and expertise before you spend a penny.
  • Payment only begins once we have delivered a working solution and you have confirmed that it is producing real business results.
  • What counts as "confirmed results" will be agreed between us before work starts — for example, a measurable reduction in manual work, faster response times, or increased leads.

This model reflects our confidence in what we deliver and our commitment to your success.

5. Service Delivery and Timelines

We will make reasonable efforts to deliver our services within any timelines we agree together. However, delivery dates are estimates rather than guarantees, as timelines can be affected by factors such as the complexity of your requirements, availability of information and access, and third-party dependencies.

We will keep you informed of progress and let you know promptly if we expect any delays.

6. Your Obligations

To allow us to deliver our services effectively, we need you to:

  • Provide access — give us timely access to the systems, tools, and platforms we need to build and deploy your solutions
  • Share information — provide accurate and complete information about your business processes, requirements, and goals
  • Give feedback — respond to our questions and review our work within reasonable timeframes so we can keep things moving
  • Designate a point of contact — nominate someone in your team who can make decisions and approve work

Delays caused by a lack of access, information, or feedback may affect our ability to meet agreed timelines.

7. Intellectual Property

Your data is yours. All business data, content, customer information, and materials you provide remain your property at all times. We will never claim ownership of your data.

Our systems are ours. The AI systems, frameworks, workflows, templates, prompts, and methodologies we use or develop in the course of delivering our services remain the intellectual property of STORMBELT LTD. This includes any reusable components, tools, or techniques that are not specific to your business.

Custom work. Any bespoke configurations, integrations, or automations built specifically for your business will be licensed to you for your continued use, even after our engagement ends. The underlying frameworks and methods remain ours.

If there is ever a question about ownership, we will discuss it openly and agree a fair arrangement.

8. Confidentiality

We take confidentiality seriously. Any information you share with us that is not publicly available will be treated as confidential. We will not disclose your confidential information to any third party without your consent, except where required by law.

This obligation works both ways. We ask that you also treat any proprietary information we share with you — such as our methods, pricing, or internal processes — as confidential.

Confidentiality obligations survive the end of our working relationship.

9. Limitation of Liability

We stand behind our work, but we need to be clear about the limits of our liability:

  • Our total liability for any claim arising from our services is limited to the total fees you have paid to us in the 12 months preceding the claim.
  • We are not liable for any indirect, incidental, or consequential losses, including loss of profit, revenue, data, or business opportunities.
  • We are not responsible for issues caused by third-party services, platforms, or APIs that our solutions integrate with.
  • Nothing in these Terms excludes or limits our liability for fraud, death or personal injury caused by negligence, or anything else that cannot be excluded by law.

10. Payment Terms

Consistent with our Results First model:

  • There are no setup fees, build fees, or upfront charges.
  • Once results have been confirmed and agreed, a monthly fee of £49 per agent applies.
  • Invoices are issued monthly and are payable within 14 days of the invoice date.
  • All prices are in pounds sterling (GBP) and are exclusive of VAT where applicable.
  • We reserve the right to suspend services if payment is more than 30 days overdue.

If your needs change or you want to adjust the scope of your agents, just let us know and we will work it out together.

11. Termination

We believe in earning your business every month, not locking you in.

  • There are no long-term contracts. Our services run on a rolling monthly basis.
  • You can cancel at any time by giving us written notice (email is fine).
  • Upon cancellation, your monthly billing will stop at the end of the current billing period.
  • We may also terminate our services with 30 days' written notice if we need to.

On termination, we will provide reasonable assistance to help you transition away from our services, and we will return or delete any of your data that we hold, in line with your instructions.

12. Data Protection

We are committed to protecting your personal data and complying with the UK General Data Protection Regulation (UK GDPR) and the Data Protection Act 2018.

For full details on how we collect, use, and protect your data, please refer to our Privacy Policy.

Where our services involve processing personal data on your behalf, we will act as a data processor and handle that data only in accordance with your instructions and applicable data protection law.

13. Governing Law

These Terms are governed by and construed in accordance with the laws of England and Wales. Any disputes arising from these Terms or our services will be subject to the exclusive jurisdiction of the courts of England and Wales.

14. Changes to These Terms

We may update these Terms from time to time to reflect changes in our services, business practices, or legal requirements. When we make changes, we will update the "Effective" date at the top of this page.

If we make significant changes that affect your rights, we will make reasonable efforts to notify you — for example, by email or a notice on our website.

Your continued use of our services after any changes take effect constitutes your acceptance of the revised Terms.

15. Contact Us

If you have any questions about these Terms or our services, we would love to hear from you:

Have questions about working with us?

Get in Touch